How The Sausage Is Made, Delivered, Engaged: The Healthrageous Operation

While we may not deliver much actual sausage, Healthrageous Delivers on health and healthy food for seniors.

It all began during a small group discussion on hunger and food insecurity in America, and how lack of income and transportation profoundly impacted older adults. Limited access to affordable food can lead to poor diet choices of over-processed foods, high in salt and low in nutritional value that result in negative health events.

Afterall, food is foundational to one’s health. Healthrageous founders believed barriers to healthy food could be surmounted by harnessing nutrition knowledge, safe food production, real-time information transfer, and expedited delivery services. 

Healthrageous brought this vision to life through identifying like-minded and experienced partners with a shared commitment to tasty, nutritionally dense menu options delivered right to older adults’ doors.

Andrea Kirkland M.S., R.D.—whose storied career in nutrition and recipe development is unparalleled—collaborates with Healthrageous production partners to advance menu concepts to the test kitchen. Our partner confirms supply chain channels for food component availability. Their test kitchen’s iterative process focuses on meeting nutrition goals while creating meals that taste great. Our partner’s expertise in all aspects of good manufacturing practices paired with decades of experience and large-scale operations meets Healthrageous's requirement for Nation-wide program coverage.

Moving tasty meals to older adults depends on our reliable Third-Party Logistics company. This organization, with distribution centers strategically located across the US, fulfills orders on the same day they are received, interfacing with Nationally reliable delivery providers. Delivery providers are selected by distance to the recipient’s location to meet timing commitments. Although our goal from ordering to doorstep is three days, continuous tracking demonstrates delivery just surpasses two days! 

How the sausage is made requires engagement of experts in food production and distribution, but the true Healthrageous differentiator is communication channels providing easy on-boarding and ordering for older adults. Optional engagement via text, email, or voice demonstrates Healthrageous's recognition of variance in older adult communication preferences. However, all communication modalities are expertly monitored and managed by our multilingual customer service team.

Communication on ordering, order status and delivery are enhanced by brief, straightforward messages and nudges on small steps toward improved health. This messaging design can coordinate with payers’ goals regarding important activities such as annual wellness visits and health screenings. Messaging may support other benefit optimization and customize to the predominant health conditions of the member. Engagement and  survey data guide constant  menu, messaging and delivery improvements.

We believe we make the best customer experience sausage with key metrics at every step of the experience to meet quality goals for our payer customers and high acclaim from our older adults. The critical piece in all of this is not just customer experience, but customer health. And while there are many moving pieces required to make the sausage, at the end of the day, the goal of healthy, happy people is always at the forefront of everything we do. And with 92% of our members saying Healthrageous makes their health easier to manage, it is clear to see that all the attention to detail, all the systems, all the analytics, all the quality control are paying off in big, big ways.

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